These posters were created by Jim for the 1930 Canadian federal election, held on July 28, 1930. William Lyon Mackenzie King lost power to the Conservatives led by R. B. Bennett. This was at the beginning of the Great Depression, so, ironically, it was better for the Liberals not to be in charge during the worst of it.
These illustrations were included in an article on Prohibition. In Ontario, it began as what was called “Local Option“, where individual towns could choose to be “dry”. It was introduced across the province in 1916 during World War One. After the war, a coalition of United Farmers and Labour kept prohibition going. After the 1923 election of Conservative Howard Ferguson (pictured as the “referee”), he moved cautiously since public opinion was still split. The illustration below shows the sides. Only after another referendum in 1924 and election in 1926 did prohibition get repealed.
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